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Slimming Down
NAR’s New Look for a Leaner Future
Splits and Caps Daily: Action for Agents
March 31, 2025
📈 Market Move:
Trimming and Transforming
The National Association of Realtors (NAR) just went on a diet, cutting 61 jobs to streamline operations and cut costs after that $418M settlement. The job cuts hit nearly a dozen departments, from finance to PR, as NAR refocuses on "member value" (aka: trimming the fat).
Leadership is also getting a refresh, with new execs and promotions in key roles. CEO Nykia Wright says this is all about “putting talent in the right places” and shifting the narrative around NAR. Translation? They’re tightening up, playing defense, and trying to prove they can evolve with the market. Whether this turns into a real turnaround or just a PR facelift—time will tell.
🌟Quote of the Day:
"If you really look closely, most overnight successes took a long time." — Steve Jobs
📊🤔 Agent Poll Results
On 3/28, we asked: How are your buyers feeling about new construction right now?
The results are in!
🔹 "Love it!" – Builders are offering deals, and my buyers are all in: 50%
🔹 "Eh, maybe…" – They like the idea but worry about pricing, timelines, or hidden costs: 50%
🔹 "Nope." – They think new builds are overpriced, cookie-cutter, or just not their vibe: 0%
🔹 "What buyers?" – Market’s so slow, I’m just out here manifesting leads: 0%
Sounds like your buyers will take what they can get! Thanks for weighing in!
🎉 Fun Fact of the Day:
Airbnb: White House Edition: During a 2013 budget crisis, someone joked about renting out the Lincoln Bedroom to raise cash. The government said no, but c’mon, you’d book a night.
📚 Book Recommendation:
"The Business of Expertise" by David C. Baker —Ever feel like you're grinding away in your niche but still stuck playing small? David C. Baker breaks down how to stop being just another service provider and start getting paid (really paid) for your expertise. This book is basically a cheat code for positioning yourself as the go-to authority in your space—whether you're a consultant, entrepreneur, or just someone tired of competing on price.
Baker’s whole playbook is about shifting from generalist to specialist, making yourself indispensable, and commanding higher fees without working more. It’s part strategy, part mindset shift, and all about unlocking that next level where clients chase you instead of the other way around. If you’re tired of fighting for scraps and want to build a business that runs your way, this is a must-read.
Progress is the reward for consistency—stay locked in.
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