Safe Sales Surge

Buyers Rethink Disaster-Prone Living as Costs Mount

Splits and Caps Daily: Action for Agents

November 21, 2024

📈 Market Move:

Risky Regions Reel

For the first time in over a decade, home prices in low-risk climate areas are outpacing gains in high-risk zones. Properties in places less prone to extreme heat, flooding, or wildfires are seeing bigger jumps in value. Meanwhile, high-risk areas, which traditionally saw faster growth, are slowing down.

Why the shift? Buyers are paying attention to climate risks, with rising insurance costs and frequent natural disasters adding to the equation. States like Florida and Texas, previously hot markets, are cooling due to increased supply, higher taxes, and soaring insurance premiums.

The big question: Are homes in high-risk areas riding a bubble? Some economists think these prices don’t fully account for long-term climate realities. As demand shifts, the gap between safety and risk might keep widening.

🌟Quote of the Day:

"Courage is resistance to fear, mastery of fear—not absence of fear." — Mark Twain

⚡ Quick Win:

Mortgage Rate Update: Spend a few minutes posting a quick update about mortgage rates. Even if they’re steady, your clients will appreciate the insight. You’re showing you’re plugged in to the market—keep that expertise front and center!

🎉 Fun Fact of the Day: 

The Trader Joe’s Effect: Homes within half a mile of Trader Joe’s or Whole Foods go for 40% more on average. Yup, your organic salad mix just gave your real estate portfolio a boost.

📚 Book Recommendation:

“Extreme Ownership” by Jocko Willink and Leif Babin â€“ Want to level up your leadership game? Extreme Ownership by two Navy SEALs is the ultimate playbook. The big idea: own everything. Missed goals? Your fault. Team struggling? Your responsibility. The upside? Full ownership = full control.

Packed with SEAL mission stories and hard-hitting lessons, this book gives you actionable strategies to lead like a boss under any pressure. No fluff, just results. If you’re serious about winning in business (or life), this is a must-read.

Want to level up even more? Hit the Agent Bookshelf for top reads, Agent Articles for real estate gold, and Agent Resources for the tools to boost your biz—go get it!

Closing it out! Keep the grind alive, stay adaptable, and remember—each move today stacks up to something bigger. Let’s go win it!

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