Price Plateau

Splits and Caps Daily: Action for Agents

December 16, 2024

📈 Market Move:

Maintaining Momentum

Here’s the tea on the housing market: After a wild ride of double-digit price increases, things are finally calming down. Home prices are flattening out, with a modest 2-3% growth expected by the end of next year. Translation: the days of skyrocketing appreciation might be behind us—for now.

Meanwhile, mortgage rates have dipped to their lowest levels in months (hovering around 6.7%), sparking a surge in purchase applications—up 50% compared to this time last year. That’s four weeks straight of momentum, people! The demand is simmering, but affordability? Still the big elephant in the room, largely tied to rates.

The cherry on top? Recent Fed moves seem to be nudging inventory up for the first time in years. So while challenges remain, these signs point to a 2025 market that’s heating up for both buyers and sellers. Buckle up—this ride’s just getting started.

🌟Quote of the Day:

"If you’re offered a seat on a rocket ship, don’t ask what seat! Just get on." — Sheryl Sandberg

📊🤔 Agent Poll Results

On 12/13, we asked: Should the DOJ be allowed to reopen antitrust investigations into real estate?

The results are in!

• Yes, transparency keeps the industry honest: 0%

• No, a deal is a deal—stick to the agreement: 33%

• Maybe, but only if new issues arise: 17%

• I don’t care, just tell me how this affects my commissions: 50%

Top Comment for “I don’t care,…”:

“For real estate agents, the primary concern is how such actions might impact our ability to earn commissions—our livelihood. This would be no different than if the DOJ decided to meddle in a lawyer’s practice or any other sales-based profession. Every industry operates within a framework of norms and structures that professionals rely on to sustain their businesses. Disruptions, while sometimes well-intentioned, can lead to unintended consequences that ripple through the system, potentially harming the very people such interventions aim to protect. As with any profession, fairness and transparency are important, but so is respecting the established systems that allow professionals to thrive. For real estate, the question isn’t just whether investigations are warranted but how they might alter the ways we work and earn—a HUGE concern that would resonate across any sales or service industry facing similar scrutiny. ”

🎉 Fun Fact of the Day: 

$1 Homes? For Real: In some parts of Detroit, homes have sold for $1. Sure, they need major TLC, but imagine scoring a house for less than a Starbucks latte. Flip potential? Through the roof.

📚 Book Recommendation:

"Your Next Five Moves: Master the Art of Business Strategy" by Patrick Bet-David—Alright, let’s talk strategy. Patrick Bet-David’s Your Next Five Moves is like chess meets business—but way more fun (and with fewer old guys glaring at you across the board). This book breaks down how to think multiple steps ahead, whether you’re hustling in real estate or building your empire from scratch.

Bet-David’s got receipts: he’s taken businesses from zero to hero, and now he’s handing you the blueprint. You’ll learn how to define your vision, outsmart competition, and make decisions like a boss.

TL;DR: If you’ve ever felt like you’re just reacting instead of running the show, this book will help you level up your game. It’s not just about making the next move—it’s about mastering all the moves.

Want to level up even more? Hit the Agent Bookshelf for top reads, Agent Articles for real estate gold, and Agent Resources for the tools to boost your biz—go get it!

That’s it for today! Stay bold, stay ambitious, and remember—every step forward brings you closer to the top. Let’s go out there and win the day!

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