Musical Mortgages

Splits and Caps Daily: Action for Agents

April 8, 2025

📈 Market Move:

Monday Mayhem

Mortgage rates just pulled a jump scare.

After chilling at a five-month low, the 30-year fixed-rate mortgage shot up the most it has in a single day this year — all thanks to a trade war remix featuring tariffs, inflation fears, and investor whiplash.

What’s happening? Wall Street’s playing musical chairs with bonds and stocks while trying to guess if this is a temporary bump or the beginning of a stagflation sequel. Tariffs are rising, inflation might tag along, and now mortgage rates are caught in the crossfire.

Bottom line: Rates are on a seesaw — and with spring buying season here, real estate agents are about to find out just how bumpy this ride gets.

🌟Quote of the Day:

"Don’t find fault, find a remedy." — Henry Ford

⚡ Quick Win:

The Lazy Genius Listing Strategy – Call three homeowners near a recently sold property: “Your neighbor just sold for $X. Want to know what yours is worth?” Easy convo starter.

🎉 Fun Fact of the Day: 

Scented Selling: Scent marketing is a legit real estate tool — vanilla, cinnamon, and citrus smells all boost buyer mood. No candle? Warm up a Pop-Tart.

📚 Book Recommendation:

"Invisible Selling Machine" by Ryan Deiss—Most agents are stuck grinding—cold calls, awkward DMs, endless chasing. Ryan Deiss flips that script with Invisible Selling Machine.

It’s all about building a system that nurtures leads and closes deals while you sleep. Think automated emails that feel personal, consistent touchpoints that build trust, and a backend that sells without you lifting a finger.

The title sounds scammy, but the playbook is legit. If you want to stop hustling for every lead and start attracting business on autopilot, this is your next read.

What you do today defines where you’ll be tomorrow—own it.

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