- Splits and Caps
- Posts
- House of Cards
House of Cards
How presidential promises may move votes—but not the housing needle
Splits and Caps Daily: Action for Agents
September 24, 2024
📈 Market Move:
The Supply Deficit Dilemma
Alright, so housing is officially a campaign issue, with both major presidential candidates trying to tackle affordability. The biggest problem? We don’t have enough homes. Estimates on the shortfall range from 1.5 million (Freddie Mac) to 5.5 million (National Association of Realtors), but the bottom line: supply is low, demand is high, and prices are up.
Harris wants to incentivize building 3 million new homes, streamline permits, and stop predatory investing. Trump? Less regulation and cutting immigration to boost supply. But here's the kicker—neither candidate’s big promises are quick fixes. It’s a long game, and for now, prices will keep climbing. The real fix? More construction, fewer regs, and time.
🌟Quote of the Day:
“Vision without action is merely a dream. Action without vision just passes the time. Vision with action can change the world.” – Joel A. Barker
⚡ Quick Win:
Reply Rate Boost: Next time you send a client email, add a “P.S.” with a fun question unrelated to business—like, "P.S. What’s your favorite pizza topping?" It’s weird, but personal—and people love responding to something unexpected.
🎉 Fun Fact of the Day:
Buy a Town for Pocket Change: In 1919, someone bought the entire town of Swett, South Dakota, for $400. That’s less than what most people drop on an iPhone. Population: 3. Investment potential: endless.
📚 Book Recommendation:
“Grit” by Angela Duckworth: Success isn’t just talent; it’s about sticking it out when things get tough. Duckworth’s research on grit will make you rethink how you approach your goals. In real estate, deals fall apart, clients ghost you—but grit keeps you in the game until you win.
Check out our Agent Bookshelf for previous recommendations and Agent Resources for other ways to improve your business!
"That’s all for now! Stay hungry, stay focused, and remember—the moves you make today are the foundations of tomorrow’s success. Let’s get after it!"
If you're into real estate investing, check out The Ridgeview Report. It's a newsletter dedicated to giving you the latest on market trends and investment strategies.
Reply