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Buyer’s Agent vs. Seller’s Agent: Which Side of the Deal Should You Be Playing?

Alright, so you’re diving into the real estate game, and you’ve probably heard the debate—what’s better: working with buyers or working with sellers? It’s kind of like asking whether it’s better to be an early bird or a night owl, or whether pineapple belongs on pizza (it does). Everyone’s got an opinion, but at the end of the day, it depends on what kind of hustle fits your vibe.

Let’s break down both sides, pros and cons, and what you should keep in mind when choosing your lane—or if you should just crush both.

The Buyer’s Agent: Guiding People to Their Dream Home

Pros:

  • Relationship Building is Key
    If you’re a people person, being a buyer’s agent might be your jam. You get to guide someone through the biggest purchase of their life. You’re the hero who turns “just looking” into “let’s write an offer.” Buyers tend to lean on you more for advice, and when you deliver, the referrals can start rolling in.

  • More Time in the Field
    If you’re the type who likes to be out and about, showing homes is a solid part of the gig. You’re not stuck at your desk—you’re touring properties, meeting new people, and soaking in the market firsthand.

  • Market Knowledge = Gold
    You become a master of knowing every nook and cranny of your local market. What’s hot, what’s not, what’s about to blow up—you’re in the trenches. That insight is valuable not just for your clients, but for building your long-term expertise.

Cons:

  • Buyers Can Be Flaky
    Working with buyers can feel like herding cats sometimes. People want to “just browse” for six months, and by the time they’re ready, they’ve already got Zillow alerts hitting them up. You’ll get ghosted, and some buyers will fall off the map faster than you can say “open house.”

  • It’s a Long Game
    Buyers take their time. Finding the right home, locking in a mortgage, negotiating—there’s a lot that can slow down the process. If you’re looking for fast commissions, this may not be the quickest path.

The Seller’s Agent: Running the Show

Pros:

  • Control the Deal, Control the Flow
    As a seller’s agent, you’re in the driver’s seat. You set the price, control the marketing, and have more leverage when negotiating. There’s a power dynamic at play here—you’re the boss of this listing, and buyers have to come to you.

  • Quicker Turnaround
    A well-priced, well-marketed listing can sell fast. Listings are often more efficient because there’s less guesswork—if a property’s priced right, the offers will come to you. No chasing clients down for months or taking them on endless house tours.

  • Bigger Paydays
    The truth? Listings are where the big bucks often live. One well-priced home can lead to a bigger, faster commission than working with a buyer who may or may not make a decision. Plus, when you market a home well, you’re putting yourself on display to the world, attracting future clients.

Cons:

  • High Expectations, High Pressure
    Sellers want results, and they want them fast. If their home sits on the market too long, guess who they’re blaming? You. And if you can’t get the price they want, even after you’ve managed expectations, you’re in for some awkward conversations.

  • More Marketing, More Work
    Being a seller’s agent isn’t just snapping a few photos and throwing a “For Sale” sign in the yard. You’ve got to be on your A-game with marketing, hosting open houses, dealing with offers, and negotiating repairs. If your listing doesn’t sell fast, get ready for a grind.

Which Side Should You Pick?

The trick is, both roles have their pros and cons. Being a buyer’s agent can be incredibly rewarding, especially when you help someone land their dream home. But it can also take time and patience—and you’ve got to be prepared for the rollercoaster of emotions buyers bring along.

On the other hand, being a seller’s agent gives you more control and potentially faster paydays, but it also means dealing with higher pressure and expectation management.

Pro Tip: Why Not Both?

Here’s the hack: Don’t limit yourself. Be the agent who’s adaptable enough to work both sides of the deal. When the market’s hot, listings are where it’s at. When buyers are scrambling for homes, be their go-to guide. Having both skill sets means you’re maximizing your opportunities, regardless of which way the market shifts.

At the end of the day, real estate is about solving problems, and whether you’re helping a buyer or a seller, you’re still delivering value. So, don’t stress too much about picking a side—master both, and you’ll always be in demand.

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